How To Measure What Matters - Breakdown & Cheatsheet for Product Metrics

Most teams track everything — but don’t know what to act on.

This cheatsheet helps you focus on the product metrics that actually drive growth, retention, and satisfaction.

It’s split into 6 key areas, aligned with your product journey.

In this Notion doc:

✅ Core metrics for every stage of the product journey

✅ How to calculate them (with simple formulas)

✅ Benchmarks to know what “good” looks like

✅ Fixes to improve underperforming metrics

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